From Millar to the O - Chris Knott

This episode highlights an individual who not only chases birdies on the course but also chases birdies in life. Chris Knott, the founder of Peter Millar and current Chief Merchandising Officer at Johnny-O, joins us on this week’s episode to share his journey. From a small-town upbringing to becoming a prominent figure in the golf apparel industry, Knotty explains how he got started in the clothing business, slingin’ sweaters from a rural NC town.

We get into discussions about how the shift happened from men’s luxury apparel to golf, driven by opportunities at the PGA show. We talk about social media influencers and how they’re helping build brand awareness among brands on the reg. The fun talk picks up where we switch over to his current CMO role at Johnnie-O. We touch on the brand’s expansion and introduction of innovative products that weren’t released in the past.

We turn the show over and chat golf and unfortunately, Pepe’s camera and mic overheat (fail!) so we lost him. Bash and Knotty finish out the show with an impromptu tap-in segment to finish the show. Tune in, share, and hear from a great business-minded leader who cares about what we wear! 

Key Links:

Visit redvanly.com for great golf apparel now repped by Chasin’ Birdies. Stay tuned for more info on winning custom headcovers from WinstonCollection.comOur Tap-in segment is sponsored by Bettinardi GolfPartners with Nemacolin Resort. 

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Follow Chasin’ Birdies on Instagram @chasin_birdies.

Chasin’ Birdies is hosted by Ryan Bashour and Jonathan Pepe. Produced by Simpler Media.

Booking a tee time with top athletes from the NHL, NFL, or with headlining musicians from the country music scene isn't easy. But we can give you the next best thing!

Join avid golfers Jonathan Pepe and Ryan Bashour as they interact with professionals from other sports and industries, discussing their love for the game of golf and what keeps them coming back to the links again and again. Expect light-hearted interviews, tons of golf stories, and how they're doing on their own quest of chasin' birdies.

Engaging episodes come out every two weeks. Partners of the Podcast include Nemacolin Resort, Bettinardi Golf, Holderness & Bourne, and Links Brewing.

• Número de episodios: 135
• Último episodio: 2026-03-26
• Música Deportes Entrevistas musicales Golf

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